- Dates
- 2012-04-30 – 2012-05
- Kind
- Promotion
- Eras
- Modern era
- Concepts
- tourismcommercecommunicationmedia
- Within
- Beaver Island
Summary
The Beaver Island Chamber of Commerce announced participation in a regional Pure Michigan radio campaign in April 2012. The planned 60-second spots promoted Charlevoix and encouraged listeners to take the ferry to Beaver Island.
Evidence limits
The forum preserves the Chamber’s promotional announcement and script, not independent airtime, cost, audience, or tourism-impact records.
Sources
See the sources block above.
Sources
- The Chamber announced 60-second radio spots with the Charlevoix Convention and Visitors Bureau, identified Tim Allen as the recorded talent, and supplied the campaign script naming Beaver Island. This is first-party promotional documentation; it does not establish airtime, spending, audience, or campaign effectiveness.forum · www.beaverislandforum.com · 04 · t004833
- The Chamber later said the 60-second spots were running in southern Michigan markets and linked an audio/video copy. This is a first-party campaign update; the archive does not independently verify broadcast logs, audience, or impact.forum · www.beaverislandforum.com · 04 · t004887
Added 9 August 2026. Recent changes
Cite this article
Beaver Island Archive, “Beaver Island joins a Pure Michigan radio campaign, 2012”, https://beaverislandarchive.org/events/beaver-island-pure-michigan-radio-campaign-2012/, accessed [date], citing Beaver Island Chamber of Commerce, “Beaver Island And Pure Michigan On The Radio,” Beaver Island Forum, April 30–May 1, 2012. (and 1 further source listed on the page).
Last revised 2026-08-09. Fill in [date] with the date you read it — this page is static and cannot know that.
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